In this day and age, in an era where file sharing is rampant and 80% of music is downloaded illegally, people, businesses, and government agencies alike are having to stop and reconsider exactly what intellectual property means in a Web 2.0 world. Never has the world seen such rapid changes in technology and how people are using it. Everything from how people watch TV to where they get their music from has changed a lot since the days of Napster back in the 90's. More recently, high-stake developments like the iPhone and it's open source applications store, which allows anybody to develop software for the iPhone and sell it or give it away on iTunes, have revolutionized the way that people interact with technology and especially personal devices such as music players and mobile phones.

Websites such as this one and others that provide enhancements for personal computers or mobile devices contribute to this ideal as well by providing free downloads of wallpapers and screensavers in order to make your machine truly representational of yourself. Rather than pirating pictures or downloading screensavers from a peer-to-peer network, these creative websites provide an outlet for people who develop these for personal pleasure. This, in effect, protects media creator's intellectual property rights that would otherwise be infringed upon by illegal downloading.

Mobile phones in general have become incredibly customizable with wallpapers, screensavers, ringtones and games all available for download. No matter what brand your phone is, any add-on you could possibly want for your device, whether it is a T-mobile phone, a Virgin mobile phone or an iPhone, is somewhere out there on the Internet. And probably free. That is one beautiful aspect of this new era of web interaction and customization: everything is at your fingertips because this shift in attitude towards a sense of community online, where people create and share things, merely for the fun fun of it (and possibly the recognition).

This intriguing new take on basic internet use among younger generations opens up many potential doors for new advances in this area. The internet is already flooded with sites and applications designed exactly for this purpose. And nowhere is this as prevalent as in the mobile phone market where the sky is no longer even the limit. The options in this area are limitless and certainly there are only better things to come.